WHY LEADERS CHOOSE THIS WORK
Why Ways of Being Exists - And Why It Matters for Leaders
Ways of Being was born from a simple observation: the leaders who create the most lasting impact aren’t the ones with the most knowledge — they’re the ones who understand their own system.
We exist because leadership development deserves better than workshops that fade, assessments that collect dust, and advice that doesn’t stick. We built this practice for leaders who are ready for something real — coaching that changes how they operate, not just what they know.
Organizations reward speed over depth, output over presence, decisiveness over reflection. Leaders adapt. They learn to perform composure rather than embody it. They manage complexity by working harder, not by developing the capacity to see more clearly.
The result? High-performing leaders running on patterns that got them to this level — but are becoming the ceiling for the next one. According to research by the Center for Creative Leadership, 40% of new executives fail within their first 18 months, often not because of capability gaps but because their established patterns don’t translate to the new context.
Executive coaching at Ways of Being addresses this directly: we help leaders see the patterns they can’t see from inside them, and develop the range to lead differently when the situation demands it.
What Drives Our Leadership Coaching Practice
The Conviction Behind the Work
Ways of Being exists because we believe leadership is a whole-person endeavor. When leaders develop coherence — between what they think, what they feel, how their body responds, and what they create in the room — everything changes. Their decisions improve. Their teams trust them more. Their organizations perform better.
This isn’t philosophy. It’s practical. And it’s backed by two decades of research in adult development, integral theory, and the neuroscience of leadership under pressure. We built this practice for leaders who sense there’s a deeper level of leadership available to them — and are ready to do the work to access it.
Leading From the Whole Self
Senior leaders today are connected to everything — information, stakeholders, markets, teams — yet often disconnected from themselves. The constant pace leaves little room for the kind of self-awareness that great leadership requires.
Our executive coaching begins here: helping leaders come back into coherence. Aligning how they think with how they feel, how their body responds with what their role demands. Not to fix anything — but to integrate the intelligence that’s already present but being overridden by pace and pressure. This is what separates good leaders from genuinely transformative ones.
Building Leadership Presence
Leadership presence isn’t a personality trait — it’s a developable capacity. It’s the ability to stay grounded when things are uncertain, to respond with clarity instead of reacting from habit, and to bring genuine attention to every conversation.
Through our coaching, leaders develop this capacity directly — using conversation, embodied practice, and real-time reflection. The result: decisions feel clearer, difficult conversations become less draining, and the people around you begin to respond differently because you’re showing up differently.
This is what business coaching looks like when it’s rooted in developmental science rather than tips and techniques.
"The purpose of leadership coaching isn't to become a different leader. It's to become more fully the leader you already are — with greater range, deeper awareness, and the capacity to lead from your whole self, not just your habits."
– Ways of Being
Client Testimonial
Sustainable Leadership, Sustainable Growth
The leaders who create the most lasting impact aren’t the ones who push hardest — they’re the ones who’ve found a sustainable rhythm. Our leadership coaching helps you find that rhythm: the balance between driving results and recovering, between clarity and rest, between leading others and developing yourself.
This isn’t about slowing down. It’s about building the kind of leadership capacity that doesn’t require burning out to sustain. Leaders who complete our coaching consistently report not just better leadership outcomes, but a fundamentally different relationship to the demands of their role.
That’s the promise of Ways of Being: leadership that is grounded, integrated, and fully alive.
Ready to find
your way?
If this resonates with you, perhaps it’s time to begin your own practice, to explore what it means to live, lead, and relate from your true way of being.
Prefer to chat first? Send us an email or connect with us on social — we’re always happy to help.